Google Ads Management
Reach people at the moment they search for what you sell, with tracking that shows which keywords lead to calls, forms and sales.
What's included
What we do for you.
Keyword research
Terms that show buying intent, plus negative keywords to stop paying for the wrong clicks.
Campaign structure
Search, Performance Max, display and YouTube campaigns chosen to suit your goal.
Ad copy and assets
Responsive search ads, headlines and assets written for your offer.
Conversion tracking
Google tag, Google Analytics 4 and call tracking, set up and tested.
Ongoing optimization
Search terms, bids, budgets and landing pages reviewed on a regular schedule.
Clear reporting
Spend, conversions and cost per conversion, with what changed and why.
How it works
How we work.
Audit
We review your account, or plan a new one, and your tracking.
Build
Campaigns, ads and conversions, ready for your approval.
Launch
Start with the highest intent keywords.
Optimize and report
Regular changes and plain reports.
Common questions
Things people ask us.
Do I keep my Google Ads account?
Yes. The account and its history stay yours, and ad spend is billed to you directly by Google.
How is this different from SEO?
Ads can bring traffic as soon as they are approved and stop when you stop paying. SEO takes longer but keeps working. Many businesses use both.
Can you fix an account that is wasting money?
Yes. We start with an audit of search terms, tracking and structure, then fix the largest problems first.